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Pricing

Pricing: transparent monthly fees and online ordering in 3 minutes

Three packages, all net: Scout at €950, Pathfinder at €2,250 and Ally from €5,650 per month. Choose one, enter your company details and the pro-forma invoice arrives straight away. We start within 2 business days of your payment.

Net prices, EU reverse chargeAd budget paid from your own accountRefund if we don’t agree at kick-off
Before you pick a package

Is it worth it? Decide that first, then look at the price.

The price matters less than choosing the right level. If your company can’t follow up the meetings we prepare, even the cheapest package is money wasted.

  • Scout – if you are a smaller business selling mainly to consumers or local clients. It pays off most when someone is there to take the appointments, but nobody has time to find new clients.
  • Pathfinder – if you are a group of companies or sell to key accounts or abroad, and you have salespeople to take opportunities forward. It costs less than hiring a new salesperson.
  • Ally – if you work on international projects: you have the organisation and an experienced sales team, but lack direction and timely information.
  • None of them – if nobody has time for sales meetings today. That needs fixing first, and we will tell you so in the assessment.

Ad spend is not included in the monthly fee. Scout needs an ad budget (Meta or Google), which you pay from your own ad account, so the account and the data stay yours. B2B outreach and SEO need no advertising, and good search visibility can bring ad spend down over time.

Packages

SMALLER BUSINESSES · B2C

Scout

For service providers, clinics, salons and smaller online shops that sell to consumers or local clients.

€950/ month, net

6-month fixed term, then cancellable monthly (30 days’ notice) · €400 one-off setup

When does it pay off? If a new client brings at least €950 in margin, one extra client a month covers the fee. It also pays off if your team never gets round to finding new customers because day-to-day work fills their time. That is how a business quietly eats into its future. Illustrative calculation.

  • Potential buyers from one ad channel (Meta or Google)
  • An instant email reply, then a call-back from the AI phone assistant within minutes
  • Online booking straight into your calendar – for consultations, treatments or demos
  • Automatic reminders, so fewer appointments are missed
  • A sharper enquiry page
  • Results tracker and monthly report: spend → enquiries → appointments
Order online Let’s talk first

First pro-forma invoice: €1,350 + any add-ons

INTERNATIONAL PROJECTS

Ally

For companies and groups that work on international projects: exporters, manufacturers and project sales teams.

from €5,650/ month, net

12-month fixed term · 1–3% success fee on closed deals · then 90 days’ notice

When does it pay off? When you have an experienced sales team but not enough timely, concrete information on where to pitch. Give a team like that good information and it goes much further, for roughly the cost of one experienced new hire, without the ramp-up or the risk. A hire who doesn’t work out after probation, or after a year, costs you the same. Illustrative reasoning.

  • Targeted, multilingual outreach to decision-makers in several countries
  • Project radar: new and ongoing investments while they are still being planned, well before any tender
  • Decision-maker map: investor, architect, contractor, procurement
  • A briefing pack for every project (who decides, where it stands, how to approach it) and deal tracking
  • Consistent tracking and enquiry routing across all your group’s websites: every enquiry reaches the right company and salesperson
Order online Let’s talk first

First pro-forma invoice: €5,650 (first monthly fee)

Hands-on ad management+⁠€250 / +⁠€400 / +⁠€790 per month, depending on the package
New market or business lineNew market: custom price after the assessment · new business line: +⁠€1,600 / month per business line (Ally)
Website, AI quote builderCustom project price, after the assessment
Industry package · Hotels

Hotel Direct and Hotel Complete

A dedicated package for hotels: guest (B2C) bookings through your own channel, plus conference, event and corporate (B2B/MICE) business. 12-month fixed term, renews automatically, no setup fee.

€1,490 / month · Hotel Direct
€2,250 / month · Hotel Complete

Standalone programme · Search visibility

SEO & AI Search

Ongoing SEO and AI search (AEO) management: audit, technical foundations, weekly Search Console analysis and up to 4 targeted pages a month. 6-month fixed term, then cancellable monthly; no setup fee.

€990 / month · one language
+€390 / month for each further language

All prices are net (excl. VAT). Service provider: Island Merchants Ltd. (Malta, MT30933805). EU companies outside Malta with a valid VAT number are invoiced under the reverse charge mechanism; in all other cases (including Malta-based companies), 18% Maltese VAT is charged. You pay your ad budget from your own account. Usage-based tool costs (e.g. AI call minutes, licences) are billed as separate items, subject to your prior approval.

What you see every week

No black box. You see every enquiry, every call and every meeting.

Three views you get from the first week: the results tracker, the call summaries and the weekly report.

Results trackerEvery enquiry with its source, status and next step, in a Google Sheet that belongs to you.
AI call summaryA transcript, summary and outcome tag after every call, before your salesperson picks up the phone.
Weekly reportFrom ad spend to meeting, by channel, so you know what actually brings in business.

Illustrations with sample data. Your own figures appear in your results tracker and weekly report.

Package finder

Answer three questions and we’ll show you which package fits.

1In how many markets are you looking for new customers?
2Who are your customers?
3What is a new customer worth to you per year?

Answer all three and your recommendation appears straight away.

Detailed comparison

Which package is right for you?

Each package fits a different kind of company. Scout suits smaller businesses and companies that sell to consumers. Pathfinder is built for groups of companies and for firms that sell to key accounts and large buyers. Ally is for companies that work on international projects.

Package comparison
ScoutPathfinderAlly
Monthly fee (net)€950€2,250from €5,650
Setup fee€400nonenone
Fixed term6 months12 months12 months
Notice period thereafter30 days60 days90 days
Success feenoneonly if you ask1–3%
Channels1 ad channelads + outreachseveral countries and channels
Markets11–2several countries
AI call-back to enquirers✓✓✓
Booking + reminders✓✓✓
Reportingmonthlyweekly management reviewweekly + quarterly strategy review
SEO and AI search (AEO)basic✓group-wide
Project radar, decision-maker map––✓
First pro-forma invoice€1,350€2,250€5,650
Risk-free

Four commitments we make in writing.

Refund if we can’t agree

If we can’t agree on the exact scope at the kick-off meeting and work hasn’t started yet, we refund the amount you paid.

Nothing goes out without approval

Ads, emails, outreach messages and AI call scripts go live only once you approve them, in your company’s name.

The data is yours

The ad accounts, lists, results tracker and calendar are your property. If we ever part ways, everything stays with you.

Weekly transparency

In the results tracker you can see at any time what happens between ad spend and meeting; Pathfinder and Ally add a weekly management review.

All of this is set out in the contract and in our Terms & Conditions. We don’t promise a set number of leads or meetings, but we do promise you’ll see exactly what is happening.

What happens after you order?

The first 30 days

  1. Day 0Order

    Online, about 3 minutes. The pro-forma invoice arrives by email immediately.

  2. Within 2 business daysKick-off meeting

    Once your payment arrives: goals, market, offer, access. This is where we finalise the scope.

  3. Weeks 1–3Build

    Campaigns, response workflow, AI assistant, calendar and tracking, all signed off by you.

  4. Weeks 3–4Go-live

    Live campaigns and an instant reply to every enquiry. For B2B outreach, once the sending domains have been warmed up (2–3 weeks).

  5. Weekly thereafterMeasure and refine

    Spend → enquiry → appointment → meeting. Whatever doesn’t perform, we rework.

Pricing – questions

Frequently asked questions about pricing

How much does an AI-powered sales system cost?

Impulsyan offers three packages: Scout at €950/month (6 months, €400 one-off setup), Pathfinder at €2,250/month (12 months, no setup fee) and Ally from €5,650/month (12 months, 1–3% success fee). All prices are net (excl. VAT); your ad budget is separate and paid from your own account.

What do I pay on the first pro-forma invoice?

For Scout, the setup fee plus the first monthly fee (€1,350); for the other two packages, the first monthly fee. If you also order hands-on ad management, its monthly fee is added.

When does the work start?

Within 2 business days of receiving your payment we hold the kick-off meeting, where we agree the focus, the market and the access rights.

What if the kick-off meeting shows we’re not a good fit?

If we cannot agree on the exact scope at the kick-off meeting and work has not yet started, we refund the amount you paid.

Can the contract be cancelled?

Scout has a 6-month fixed term, then it can be cancelled monthly with 30 days’ notice. Pathfinder and Ally have a 12-month fixed term, then 60 and 90 days’ notice respectively. After the fixed term the contract continues month to month (hotel packages renew for a further 12 months; see the Hotels page).

Is there a success fee?

Ally includes a 1–3% success fee on closed deals. Pathfinder has a success fee only if you ask us to take part in closing deals; otherwise there is none. Scout has none.

Not sure which package you need?

We’ll tell you at the end of the free 30-minute assessment, and confirm it in writing.